Top 5 design tips to grow your business by web design company
A business website is a great and powerful thing. But it takes time and effort to get results! If you want your website to do its job and help your business grow, you need to set it up for success.
We've created this list of easy-to-implement website tips from the best web design company - Black Or White Concepts that have helped our own websites and those of our clients get more traffic and conversions. Let's start.
Website tips to grow your business
1. Get your website indexed fast
Google will index your healthcare digital solutions site when the time comes. Think of the number of websites on the Internet - over 1.7 billion. Google's bots have their hands full, scanning all of these sites for changes and new content.
If you want to speed up the indexing process, you can connect your website to Google Search Console and use the URL Inspection tool.
Simply select "URL Checker" from the left menu and add your website URL. If it says "URL is not on Google", click "Request Indexing". Boom, you're done.
2. Focus on user experience
It doesn't matter that you have great content and have done a great job of optimizing the content if your site looks like a pit of despair.
If you want your website to help your business grow, it needs to be easy to use. Being the bes6t web design company, we often see websites crashing due to too much text, too many menus (or menus with too many options), heavy graphics that cause pages to load slowly, and unclear navigation.
Think about what your customer needs to do when they arrive at your website and then point out the simplest and most obvious path to achieving that goal. It is a fantastic user experience. The easier it is to use your website, the more likely a person is to convert.
3. Increase website traffic
More visits to the website mean more potential leads or sales. So it makes sense that one of the best ways to use your website to grow your business is to generate traffic. But just because you have a website doesn't mean people know or will find out.
According to a reputable website development company in Dubai, here are the best places to earn those website visits and how to increase traffic through each channel.
4. Increase website conversions
This may seem obvious ... conversions equate to business growth. But many websites aren't well designed to drive conversions. And not everyone understands exactly HOW you can increase conversions!
First, determine what a conversion equates to - typically it involves viewing certain content, taking certain actions, or providing contact information via a form
Ask your branding company in Dubai to set up a conversion tracking system, such as Google Tag Manager and Google Analytics Goals and Events, to record user conversions and journeys.
Install a heatmap tool like Hotjar on important pages so you can identify both strong converting content and conversion barriers
5. Merge your marketing channels
The other cool thing a business website does is unify your marketing channels. Whether you use content marketing, email marketing, social campaigns, Google ads, influencer marketing, or a combination of many elements, your website is the ultimate destination.
Hope you now feel ready to drive faster business growth with your business website! Black Or White Concepts is the best web design company and we are happy to help you.

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